01
Sell
Fast, touch-oriented counter operations designed around frontline speed.
ATEM / Product 001
TILO
TILO brings the counter and the business behind it into one operating environment. Designed around real F&B operations, it combines fast frontline workflows with the controls, visibility and intelligence owners and operators need behind them.
Built to run F&B.
The operating system for modern food & beverage businesses.
Sell · Run · Connect · Know · Understand
Built in operations
Born behind a coffee counter.
TILO began as an operating system built around the requirements of a real coffee business. Counter speed. Staff roles. Shifts. Payments. Memberships. Operational controls. Reporting. Unreliable connectivity.
Working around those requirements transformed an internal POS into something larger. TILO is now being developed as an operating platform for modern food & beverage businesses.
Simple where it should be. Serious where it needs to be.
The person serving a customer should not need to understand enterprise software. The person running the business should not have to sacrifice control or intelligence for simplicity. TILO is being developed around both requirements.
The frontline sees what it needs. The operator sees what matters.
Product pillars
Five layers of the operating system.
02
Run
Shifts, payments, staff controls, reconciliation, approvals and branch operations.
03
Connect
Memberships, customer identity, loyalty and repeat relationships.
04
Know
Operational reporting and visibility across sales, payments, products, staff and locations.
05
In DevelopmentUnderstand
The emerging TILO Intelligence layer powered by the ATEM philosophy.
One core. Built around the business.
TILO is intended to support different F&B operating profiles without forcing irrelevant workflows onto every business. Profiles marked as planned or directional are not presented as currently commercially available.
Coffee & Café
Initial operating profile
Bakery
Planned operating profile
QSR
Planned operating profile
Restaurant
Planned operating profile
Multi-location F&B
Platform direction
Operating today
The foundation is already running.
The underlying system currently includes operational capabilities developed for the first customer environment. This is not a claim of generalized multi-tenant SaaS availability.
Counter POS
Products and categories
Shifts
Staff roles and permissions
Manager controls
Cash, card and manual digital payment handling
Multi-tender payment handling
Memberships
Branch controls
Receipt generation
Audit and reporting mechanisms
Local / offline operating capability
Synchronization when connectivity returns
The internet can go down. The counter can't.
TILO's foundation is being developed around operating environments where connectivity cannot always be trusted. Core counter operations are designed to continue locally during connectivity interruptions and synchronize safely when the connection returns.
Because “the system is down” is not an operating strategy.
Operations that currently require cloud connectivity — such as certain refunds or voids — are not implied to work offline.
TILO Intelligence / In Development
Ask TILO.
Ask anything about your business. TILO Intelligence is in development — the following is a conceptual illustration of intended capability.
Conceptual owner question
“How are croissants performing this month? We changed the chef recently. Are they selling better or worse than before?”
Conceptual TILO Intelligence response
Croissant sales appear stronger since the chef change.
Average daily unit sales increased compared with the preceding period, with the strongest improvement during morning service.
Wastage has also increased, so higher production may be contributing to part of the change.
The overall signal appears positive, but production efficiency should be monitored.
No report selection. No spreadsheet export. No filters to learn.
Ask the business a business question.
In development
What changed matters.
A transaction can show that croissant sales increased. It cannot automatically know that the bakery chef changed two weeks earlier.
TILO's planned Business Memory layer is intended to preserve meaningful operating context. Combined with operational data, this context can help TILO investigate business questions rather than merely retrieve numbers.
Chef changes
Supplier changes
Price changes
Menu launches
Promotions
Manager changes
Opening-hour changes
Operational policy changes
Status · In Development
TILO / Customer 001
Coffee Notes
Islamabad, Pakistan
TILO's first customer is also where the product began. Developed around real counter workflows and refined around the requirements of the people operating them, the system grew from an internal requirement into a broader product.
Coffee Notes is TILO Customer 001. The first live operating environment is in Islamabad, Pakistan.
Born in operations. Developed into a product.
Built to learn
Real operations. Better understanding. Better systems.
TILO contributes to PhoneMark.ai's broader research into how intelligent systems can understand real-world business operations. With appropriate permissions and safeguards, patterns across operating environments can contribute to better models, better benchmarks and better product intelligence while maintaining boundaries around individual customer information.
This describes research philosophy only. It does not claim that PhoneMark.ai sells customer data, or that customers automatically waive privacy or confidentiality.
Product
TILO
An ATEM product — the first vertical operating system.
Initiative
ATEM
Attention To Every Matter — research & technology.
Organisation
PhoneMark.ai
The research and technology organisation behind both.